Victory Lab : The Secret Science of Winning Campaigns, Paperback by Issenberg...

Description: Victory Lab : The Secret Science of Winning Campaigns, Paperback by Issenberg, Sasha, ISBN 0307954803, ISBN-13 9780307954800, Used Good Condition, Free shipping in the US Presents an assessment of how a team of academics, statisticians, and strategists are reshaping today's political campaigns, exploring war room strategies based in behavioral psychology and randomized experiments.

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Book Title: Victory Lab : the Secret Science of Winning Campaigns

Number of Pages: 416 Pages

Language: English

Publisher: Crown Publishing Group, T.H.E.

Publication Year: 2013

Item Height: 1.1 in

Topic: Political Process / Media & Internet, Political Process / Campaigns & Elections, Political Ideologies / Democracy, Movements / Behaviorism

Genre: Political Science, Psychology

Item Weight: 10.7 Oz

Item Length: 8 in

Author: Sasha Issenberg

Item Width: 5.3 in

Format: Trade Paperback