Description: Ux Redefined : Winning and Keeping Customers With Enhanced Usability and User Experience, Hardcover by Robier, Johannes, ISBN 3319210610, ISBN-13 9783319210612, Brand New, Free P&P in the UK
Customers consider many crucial factors, even subconsciously, when purchasing a product or engaging a service provider, consequently building a sense of trust which is decisive towards their user experience through to customer experience. This book helps companies understand how to structurally develop, communicate, and promote reasons for customers to buy products and services, starting from the psychological basis of communicating information and moving on to methodical applications. It is based on a psychological perspective in understanding the customers’ reasons to believe in product or service offerings; promotes a way towards simplicity of business anchoring on emotion and experience; helps learn the tactics of systematic persuasion.
Price: 28.51 GBP
Location: Castle Donington
End Time: 2025-02-03T04:58:31.000Z
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Book Title: Ux Redefined : Winning and Keeping Customers With Enhanced Usabil
Number of Pages: 121 Pages
Language: English
Publication Name: Ux Redefined: Winning and Keeping Customers with Enhanced Usability and User Experience
Publisher: Springer International Publishing A&G
Publication Year: 2015
Subject: Marketing
Item Height: 240 mm
Item Weight: 371 g
Type: Textbook
Author: Johannes Robier
Subject Area: Experimental Psychology
Series: Management for Professionals
Item Width: 160 mm
Format: Hardcover
