Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Transformation Through Global Value Chains: Taking Advantage Of Business Synergies In The United States And ChinaISBN13:9780804754828ISBN10:0804754829Author:Tabrizi, Behnam N. (Author), Tseng, Mitchell M. (Author)Description:China Is Inevitably Becoming A Giant In The World Economy All International Companies In The United States Have A Presence In China, And Many International Chinese Companies Have A Presence In The United States These Companies Face Complex Challenges In Their Global Value Chain: Strategy, Sales And Marketing, Supply Chain Management, Information Technology, And Production This Book Examines Case Studies From Companies Who Have Successfully Navigated This New Market Environment The Book Starts With Strategy As A Fundamental Stage In The Value Chain It Then Proceeds To Explore Globalization Of Sales And Marketing, Logistics And Supply Chain Challenges Of Supporting Global Operations, Necessary Changes To The It System Capabilities As Firms Begin To Address New Markets, And Finally, Efficient And Competitive Production Processes The Book Will Be Valuable To Managers Who Are Looking For Tools That Have Been Used Successfully By Industry Leaders, As Well As To Instructors Who Would Like To Use Real-World Practice To Educate Future Managers And Decision Makers Binding:Hardcover, HardcoverPublisher:Stanford Business BooksPublication Date:2007-07-01Weight:1.46 lbsDimensions:1.32'' H x 9.15'' L x 6.5'' WNumber of Pages:342Language:English
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Book Title: Transformation Through Global Value Chains: Taking Advantage...
Item Length: 9in
Item Height: 0.6in
Item Width: 6in
Author: Behnam N. Tabrizi, Mitchell M. Tseng
Publication Name: Transformation Through Global Value Chains : Taking Advantage of Business Synergies in the United States and China
Format: Hardcover
Language: English
Publisher: Stanford University Press
Publication Year: 2007
Type: Textbook
Item Weight: 23.4 Oz
Number of Pages: 360 Pages