The Membership Economy (PB) by Robbie Kellman Baxter Paperback Book

Description: The Membership Economy (PB) by Robbie Kellman Baxter In todays business world, it takes more than a website to stay competitive. The smartest, most successful companies are using radically new membership models, subscription-based formats, and freemium pricing structures to grow their customer base—and explode their market valuation—in the most disruptive shift in business since the Industrial Revolution.This is The Membership Economy. Written by an expertconsultant, this groundbreaking book will show you how to turn ordinary customers into members for life. Learn how to:Turn digital subscriptions into forever sales Build an online community your customers will love Develop new loyalty programs that really pay off Transform freemium users into superusers Create a self-generating revenue stream Keep memberships and profits growing for years to comeWhether youre a small business with limited resources, an established company using a traditional business model, or a hungry start-up who wants a bigger bang for your buck, this comprehensive guide provides a wealth of membership-building options to suit every need. Youll learn the best-kept secrets of top industry leaders, from global giants like Am Ex and Weight Watchers to smaller dot-com successes like SurveyMonkey and Pandora. Youll find proven strategies for creating membership programs for everything from vacation timeshares and car rentals to video streaming and Software-as-a-Service. Most importantly, youll discover what works, and what doesnt, from some of the key players in the new membership economy. Its not about ownership; its about access, options, and freedom.When you join forces with your customers, membership has its rewards—for you, your company, and your continued success. FORMAT Paperback CONDITION Brand New Author Biography Robbie Kellman Baxter is a consultant and speaker who has been providing strategic business advice to Silicon Valley companies for over 20 years. She is the founder of the consulting firm Peninsula Strategies LLC, and regularly presents to professional associations, leading universities, and corporations. Details ISBN1266057226 Pages 274 ISBN-13 9781266057229 Format Paperback Audience General Author Robbie Kellman Baxter Year 2023 DEWEY 658.87 Publisher McGraw-Hill Education Imprint McGraw-Hill Education Place of Publication OH Country of Publication United States Publication Date 2023-11-19 US Release Date 2023-11-19 ISBN-10 1266057226 UK Release Date 2023-11-19 We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:168466187;

Price: 41.45 AUD

Location: Melbourne

End Time: 2024-12-08T02:02:56.000Z

Shipping Cost: N/A AUD