Sustainable Marketing: The Industry's Role in a Sustainable Future by Paul Randl

Description: Sustainable Marketing by Paul Randle, Alexis Eyre Estimated delivery 3-12 business days Format Hardcover Condition Brand New Description Transform your marketing practice into a force for good by understanding marketings complicity in the sustainability crisis and learning how to embed sustainable thinking and practice in your day-to-day work. Publisher Description Becoming a sustainable marketer is no longer an optional extra. Sustainability has become a necessity for the future, but do you feel confident delivering on this for your clients and customers?Sustainable Marketing provides a practical guide for marketing professionals to transform their daily work, and the industry as a whole, into a force for good. Starting with an outline of the role of marketing in the wider world of sustainability, this book provides concrete tools, techniques and models for daily use, as well as guidance on staying resilient throughout your own personal journey with sustainability. Whether thinking about the channels you use, or the marketing activities your department does, this is the perfect guide for marketing professionals working through their companys sustainable transformation.Written by experts who apply their unique framework to the issue, this book takes what may feel like an insurmountable challenge and breaks it down, giving in-depth advice and providing real-world success stories from companies of all sizes including Tonys Chocolonely, EcoSki and Tesla. Author Biography Paul Randle is co-founder of the Sustainable Marketing Compass and CEO of Pickle Consulting Ltd based in Berkshire, UK. He has worked with global brands like Microsoft, BSI, Philips, VISA, Omicom and Dentsu.Alexis Eyre is co-founder of the Sustainable Marketing Compass, and co-founder of Sustainists. Based in Hampshire, UK, she has worked on all three sides of the marketing triangle - agency, client and media owner side - and has spoken at the Business Green NetZero Festival.Both assess on the Sustainable Marketing, Media and Creative course at the Cambridge University Institute for Sustainability Leadership. Details ISBN 1398613150 ISBN-13 9781398613157 Title Sustainable Marketing Author Paul Randle, Alexis Eyre Format Hardcover Year 2023 Pages 328 Publisher Kogan Page Ltd GE_Item_ID:161863711; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys

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