Description: Shop Home Items For Sale Feedback Contact Us STRATEGIC MARKET RELATIONSHIPS The book develops the student's understanding of the nature, relevance and importance of creating and sustaining relationships as a strategic resource. It takes a managerial perspective to the study of relationships, from strategy to implementation. The first edition was the first text that comprehensively addressed relationships as a strategic issue, and considering relationships as strategic and as a basis for competition is central to this book. In a nutshell, strategic market relationships is the process of analyzing, formulating and implementing a relationship strategy for an organization. Reading Essentials Bestsellers Mystery & Thrillers Children's Books View all categories Welcome to BookWanderers Our eBay store offers Discover an extensive selection of titles for every reader's taste - fiction, history, culinary, self-improvement, and more. Enjoy a seamless online shopping experience, explore, and acquire your favorite reads from home. eBay Message Payment We accept PayPal, and all major credit cards & debit cards,please message us for details if needed. Shipping We are normally take 1 business days shipped your order. We Standard Delivery with tracking. We provide 100% FREE shipping on all orders Returns If you have a problem with the items you purchased from us or if you have any questions or concerns, please contact us before leaving any type of feedback, and we will do our best to make things right for you. Buyers have 30 days (unless mentioned otherwise) to return their item for full refund or exchange. Return shipping is to be paid by the buyer unless the item is defective or not as described. Please return the item in original packaging and condition as received. Why customer’s love us? "Thank you for delivering so quickly tried my fryer out a few times now very pleased" Buyer: M***5 (165) "Exactly as described. Very pleased with the transaction. Thank you." Buyer: E***3 (447) "Thank you for an easy, pleasant transaction. Excellent buyer. A++++++." Buyer: B***D (77744) "Quick Delivery, Good Service & good price, no problems would use again A+++" Buyer: O***K (3019) View All Reviews Useful Links Store Home Feedback Items For Sale Contact Us New Arrivals Shop with Secure Payment © Copyright 2023, New Age Quality UK. All rights reserved. Made with by newAgeDesignUK.org
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Location: Leicester, England
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Book Title: STRATEGIC MARKET RELATIONSHIPS
Topic: Marketing Strategy, Business Relationships, Strategic Managem
Book Series: NA
Genre: Business, Marketing, Management
Original Language: English
Country/Region of Manufacture: UK
Features: Strategic marketing insights, Relationship management strategies, Case studies and examples, Practical frameworks and tools, Focus on B2B marketing
Narrative Type: Non-Fiction
Edition: NA
Intended Audience: Business Professionals, Marketing Specialists, Students in Business Programs
Item Length: 233
Signed: NO
Number of Pages: 288 Pages
Publication Name: Strategic Market Relationships: from Strategy to Implementation
Language: English
Publisher: John Wiley & Sons INC International Concepts
Item Height: 234 mm
Subject: Business
Publication Year: 2007
Type: Textbook
Item Weight: 548 g
Author: Tom O'toole, Bill Donaldson
Item Width: 188 mm
Format: Paperback
