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Strategic Leadership and Management in the Automotive Industry [Paperback]

Description: The automotive industry is one of the most dynamic and competitive sectors globally, constantly evolving through technological advancements and market shifts. "Strategic Leadership and Management in the Automotive Industry" explores the critical aspects of strategic management and leadership that drive success in this field. This book offers a comprehensive analysis of leadership theories, strategic planning, operational excellence, and marketing strategies, with a special focus on Proton Holdings Berhad, a prominent automotive manufacturer.

Price: 39.56 AUD

Location: Hillsdale, NSW

End Time: 2024-11-21T12:55:47.000Z

Shipping Cost: 32.61 AUD

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Strategic Leadership and Management in the Automotive Industry [Paperback]Strategic Leadership and Management in the Automotive Industry [Paperback]

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EAN: 9781543782288

UPC: 9781543782288

ISBN: 9781543782288

MPN: N/A

Format: Paperback, 234 pages

Author: Jenny Tran T. Hoan My

Book Title: Strategic Leadership and Management in the Automot

Item Height: 1.4 cm

Item Length: 22.9 cm

Item Weight: 0.35 kg

Item Width: 15.2 cm

Language: Eng

Publisher: Partridge Publishing Singapore

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