Description: STRATEGIC BRAND MANAGEMENTBuilding, Measuring and Managing Brand Equity by Kevin Lane Keller Hardcover, 2008Third edition31 x 20.5 [cm] - Condition - cover: good (signs of use & storage)inside: almost like new I COMBINE POSTAGE(or I'll refund postage overpayment) --------------------You may find similar items cheaper, but I am confident of the quality of my items. Each item, whether it's a CD, a LP, a magazine or a book etc., is checked by me personally and unlike massive sellers, I always present a real photo of the item being sold, I try to describe it accurately and you will always get what you buy I ship worldwide but any possible Customs fees / VAT / sales tax is responsibility of the buyer (but be aware that most of the items I send via eBay Global Shipping Programme and therefore shipping cost is out of my hands)
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Book Title: Strategic Brand Management
Publication Name: Strategic Brand Management: United States Edition
Narrative Type: Non-Fiction
Publisher: Pearson Education (Us)
Subject: Marketing
Publication Year: 2007
Type: Textbook
Format: Hardcover
Language: English
Author: Kevin Lane Keller
Time Period Manufactured: 2000-2009
Genre: Management, Marketing
Topic: Marketing
Country/Region of Manufacture: United States
Item Weight: 1480 g
Number of Pages: 720 Pages
