Social Media Communication: Concepts, Practices, Data, Law and Ethics by Jeremy

Description: Social Media Communication by Jeremy Harris Lipschultz Estimated delivery 3-12 business days Format Paperback Condition Brand New Description This updated third edition presents a wide-scale, interdisciplinary guide to social media. Examining platforms like Facebook, Instagram, LinkedIn, Snapchat, TikTok, Twitter, and YouTube, the book analyzes social medias use in journalism, broadcasting, public relations, advertising and marketing. Publisher Description This updated third edition presents a wide-scale, interdisciplinary guide to social media. Examining platforms like Facebook, Instagram, LinkedIn, Snapchat, TikTok, Twitter and YouTube, the book analyzes social medias use in journalism, broadcasting, public relations, advertising and marketing. Lipschultz focuses on key concepts, best practices, data analyses, law and ethics – all promoting the critical thinking that is needed to use new, evolving and maturing networking tools effectively within social and mobile media spaces. Featuring historical markers and contemporary case studies, essays from some of the industrys leading social media innovators and a comprehensive glossary, this practical, multipurpose textbook gives readers the resources they will need to both evaluate and utilize current and future forms of social media communication.Among other changes, updates to the third edition include a deep dive into new approaches to analytics, as well as greater discussion of law and ethics in light of the Facebook Cambridge Analytica scandal, the roll-out of GDPR and new case law relating to social media. Social Media Communication is the perfect social media primer for students and professionals, and, with a dedicated teaching guide, ideal for instructors, too. Author Biography Jeremy Harris Lipschultz is Peter Kiewit Distinguished Professor in the UNO Social Media Lab, and School of Communication, University of Nebraska at Omaha. Lipschultz is an international media source and frequently speaks on industry and social trends. He has been a blogger for The Huffington Post, and currently writes for LinkedIn. He has authored or co-authored six previous books and dozens of articles.For more information about the book, supplementary updates and teaching materials, follow the Social Media Communication, Professor Jeremy Harris Lipschultz and UNO Social Media Lab Facebook pages, @JeremyHL on Twitter, Jeremy Harris Lipschultz on LinkedIn, and the UNO Social Media Lab on SlideShare.Facebook:Twitter:@JeremyHL @UNOSML #UNOSML #SMC2021 #SMProfsLinkedIn and SlideShare: Details ISBN 0367195003 ISBN-13 9780367195007 Title Social Media Communication Author Jeremy Harris Lipschultz Format Paperback Year 2020 Pages 368 Edition 3rd Publisher Taylor & Francis Ltd GE_Item_ID:138318734; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys

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End Time: 2025-02-02T09:37:17.000Z

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