Description: This textbook is a valuable resource for anyone interested in principles of marketing. It covers a range of topics including publisher information, publication year, author details, format, language, educational level, and number of pages. The book is categorized as a textbook and falls under the categories of textbooks, education & reference, and books & magazines.The content of the book is well-structured and easy to follow, making it suitable for adult & further education students and those interested in business. The book is written by Lamb, Hair, and McDaniel and published by Cengage Learning in the United States. It is available in paperback format and provides a comprehensive guide to marketing principles.
Price: 24.99 USD
Location: Glastonbury, Connecticut
End Time: 2024-12-26T23:02:21.000Z
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All returns accepted: ReturnsNotAccepted
Subject Area: Principles of Marketing
Book Title: MKTG 12 Principle of Marketing
Item Length: 10.8in.
Publisher: Cengage South-Western
Subject: Marketing
Publication Year: 2018
Type: Textbook
Format: Trade Paperback / Mixed Lot
Language: English
Item Height: 0.8in.
Educational Level: Adult & Further Education
Personalized: No
Author: Carl Mcdaniel, Joe F. Hair, Charles w. Lamb
Level: Business
Features: Revised
Genre: Business & Economics
Country/Region of Manufacture: United States
Topic: Marketing / General, General
Item Width: 8.5in.
Item Weight: 35.6 Oz
Number of Pages: 410
