Description: Further DetailsTitle: Effective Sales EnablementCondition: NewEAN: 9780749483647ISBN: 9780749483647Publisher: Kogan Page LtdFormat: PaperbackRelease Date: 10/03/2018Item Height: 233mmItem Length: 157mmItem Width: 15mmItem Weight: 400gAuthor: Pam DidnerLanguage: EnglishSubtitle: Achieve sales growth through collaborative sales and marketingISBN-10: 0749483644Description: Sales enablement is a proven system for increasing revenue and productivity by creating integrated content, training and coaching for the sales function.Written from a marketer's perspective, Effective Sales Enablement goes beyond sales training and development. Pam Didner presents fresh thinking and creative approaches to improve sales enablement strategies, processes and programmes. Using case studies and examples from well-known brands such as Cisco, Oracle and Google, she provides a blueprint for any organization wanting to create a sales enablement function which will, in turn, accelerate revenue growth.Effective Sales Enablement shows you how to:- Understand trends that impact sales professionals and how to take advantage of them- Become a better marketer with creative ideas on how to support sales- Integrate sales elements into select marketing programmes - and vice versa- Assemble a first-class sales enablement team- Leverage technology to better integrate sales and marketingCountry/Region of Manufacture: GBGenre: Business & FinanceRelease Year: 2018 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.
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Book Title: Effective Sales Enablement
Title: Effective Sales Enablement
EAN: 9780749483647
ISBN: 9780749483647
Release Date: 10/03/2018
Release Year: 2018
Subtitle: Achieve sales growth through collaborative sales and marketing
ISBN-10: 0749483644
Country/Region of Manufacture: GB
Genre: Business & Finance
Number of Pages: 256 Pages
Publication Name: Effective Sales Enablement : Achieve Sales Growth Through Collaborative Sales and Marketing
Language: English
Publisher: Kogan Page, The Limited
Item Height: 0.6 in
Subject: Sales & Selling / Management, Marketing / General, Sales & Selling / General
Publication Year: 2018
Item Weight: 14.1 Oz
Type: Textbook
Item Length: 9.2 in
Subject Area: Business & Economics
Author: Pam Didner
Item Width: 6.2 in
Format: Trade Paperback
