Description: Org Design for Design OrgsAuthor(s): Peter Merholz, Kristin Skinner Format: Paperback Publisher: O'Reilly Media, United States Imprint: O'Reilly Media ISBN-13: 9781491938409, 978-1491938409 Synopsis Design has become the key link between users and today's complex and rapidly evolving digital experiences, and designers are starting to be included in strategic conversations about the products and services that enterprises ultimately deliver. This has led to companies building in-house digital/experience design teams at unprecedented rates, but many of them don't understand how to get the most out of their investment. This practical guide provides guidelines for creating and leading design teams within your organization, and explores ways to use design as part of broader strategic planning. You'll discover: Why design's role has evolved in the digital age How to infuse design into every product and service experience The 12 qualities of effective design organizations How to structure your design team through a Centralized Partnership Design team roles and evolution The process of recruiting and hiring designers How to manage your design team and promote professional growth
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Book Title: Org Design for Design Orgs
Item Height: 232 mm
Item Width: 152 mm
Author: Peter Merholz, Kristin Skinner
Publication Name: Org Design for Design Orgs
Format: Paperback
Language: English
Publisher: O'reilly Media, INC International Concepts USA
Subject: Computer Science
Publication Year: 2016
Type: Textbook
Item Weight: 322 g
Number of Pages: 198 Pages
