Description: Further DetailsTitle: Escaping the Build TrapCondition: NewEAN: 9781491973790ISBN: 9781491973790Publisher: O'Reilly MediaFormat: PaperbackRelease Date: 11/30/2018Item Height: 250mmItem Length: 150mmItem Width: 15mmItem Weight: 666gAuthor: Melissa PerriLanguage: EnglishSubtitle: How Effective Product Management Creates Real ValueDescription: To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs. In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You’ll learn product management principles that can be applied to any organization, big or small. In five parts, this book explores: Why organizations ship features rather than cultivate the value those features represent How to set up a product organization that scales How product strategy connects a company’s vision and economic outcomes back to the product activities How to identify and pursue the right opportunities for producing value through an iterative product framework How to build a culture focused on successful outcomes over outputsCountry/Region of Manufacture: USGenre: Business & FinanceRelease Year: 2018 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.
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Restocking Fee: No
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Item must be returned within: 30 Days
Refund will be given as: Money back or replacement (buyer's choice)
Book Title: Escaping the Build Trap
Title: Escaping the Build Trap
EAN: 9781491973790
ISBN: 9781491973790
Release Date: 11/30/2018
Release Year: 2018
Subtitle: How Effective Product Management Creates Real Value
Country/Region of Manufacture: US
Genre: Business & Finance
Number of Pages: 197 Pages
Publication Name: Escaping the Build Trap : How Effective Product Management Creates Real Value
Language: English
Publisher: O'reilly Media, Incorporated
Publication Year: 2018
Subject: Marketing / General, Customer Relations, Personal Success, Project Management, New Business Enterprises, Production & Operations Management
Item Height: 0.6 in
Type: Textbook
Item Weight: 8.3 Oz
Author: Melissa Perri
Subject Area: Business & Economics
Item Length: 8.9 in
Item Width: 6 in
Format: Trade Paperback
