Description: Media Semiotics : An Introduction, Paperback by Bignell, Jonathan, ISBN 0719062055, ISBN-13 9780719062056, Brand New, Free shipping in the US Bignell (media arts, U. of London) provides an overview of semiotics and then moves to chapters organized according to media type. These address specific signs in advertisement, magazines, newspapers, television news, television realisms (non-scripted events with non-actors), TV fictions, cinema, and interactive media. Th is meant to function as an introductory textbook to key theories, demonstrating their application, discussing the various problems that media offers to semiotic analysis, and semiotics' strengths and weaknesses in such analysis. While probably best suited for the British classroom, th might also interest Yanks interested in what's happening across the puddle. Distributed in the US by Palgrave. Annotation c. Book News, Inc., Portland, OR ()
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Edition: 2
Book Title: Media Semiotics : an Introduction
Number of Pages: 256 Pages
Language: English
Publisher: Manchester University Press
Publication Year: 2002
Topic: Media Studies, Film / History & Criticism
Item Height: 0.5 in
Illustrator: Yes
Genre: Performing Arts, Social Science
Item Weight: 10.8 Oz
Item Length: 8.5 in
Author: Jonathan Bignell
Item Width: 5.4 in
Format: Trade Paperback
