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Marketing Strategy In Play: Questioning To Create Difference

Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Marketing Strategy In Play: Questioning To Create DifferenceISBN13:9781606491492ISBN10:1606491490Author:Hill, Mark (Author)Description:When Marketers Have A Clear Focus On The True Task Confronting Them And Are Effective At It, Then Competition Becomes A Nonissue What Is The True Task That Alleviates The Need For Competition? Thinking About Thinking Is The Process That Challenges How We Think About Marketing And Competition The Ideas Presented In Marketing Strategy In Play: Questioning To Create Difference Explain Marketing Thinking, How To Cultivate It, And, Ultimately, The Ways In Which Marketplace Differences Are Created Binding:Paperback, PaperbackPublisher:Business Expert PressPublication Date:2010-07-01Weight:0.26 lbsDimensions:0.17'' H x 9'' L x 6'' WNumber of Pages:80Language:English

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Location: USA

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Marketing Strategy In Play: Questioning To Create Difference

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Item Weight: 0.26 lbs

Author: Mark Hill

Publication Name: Marketing Strategy in Play : Questioning to Create Difference

Format: Trade Paperback

Language: English

Publisher: Business Expert Press

Publication Year: 2010

Type: Textbook

Number of Pages: 125 Pages

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