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Book Title: Marketing Strategy : Based on First Principles and Data Analytics
Number of Pages: 288 Pages
Publication Name: Marketing Strategy : Based on First Principles and Data Analytics
Language: English
Publisher: Bloomsbury Publishing
Publication Year: 2017
Subject: Marketing / General, Commerce
Item Height: 0.5 in
Item Weight: 24.5 Oz
Type: Textbook
Item Length: 9.6 in
Subject Area: Business & Economics
Author: Robert W. Palmatier, Shrihari Sridhar
Item Width: 7.4 in
Format: Trade Paperback