Cane Creek

Mark Peterson Sustainable Marketing (Paperback) (UK IMPORT)

Description: Further DetailsTitle: Sustainable MarketingCondition: NewEAN: 9781526494634ISBN: 9781526494634Publisher: Sage Publications LtdFormat: PaperbackRelease Date: 05/25/2021Item Height: 232mmItem Length: 186mmItem Weight: 790gAuthor: Mark PetersonLanguage: EnglishSubtitle: A Holistic ApproachISBN-10: 1526494639Description: Building on the idea that holistic marketing strategies allow firms to assess risk and realise opportunities, this book draws on new research and industry examples to help you recognize effective sustainability practices that benefit companies, stakeholders and society. With an issue-based approach that dissects the interplay between marketing and society, the author encourages readers to critically engage with the changing nature of markets; how companies can adapt to sustainability guidelines and environmental threats while still remaining profitable in today’s global market. Using a range of examples including Costco, Juul, Facebook, Patagonia and Bitcoin, Peterson highlights the importance of social issues facing businesses today such as poverty alleviation, the drive towards more ‘green’ living, corporate social responsibility within firms and political pressures such as emissions guidelines and reducing the global carbon footprint. The Mavericks Who Made It feature also highlights key entrepreneurs throughout history, their key successes and their impact on sustainable marketing.Country/Region of Manufacture: GBGenre: Business & FinanceRelease Year: 2021 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.

Price: 89.39 USD

Location: GU14 0GT

End Time: 2025-01-12T23:28:56.000Z

Shipping Cost: N/A USD

Product Images

Mark Peterson Sustainable Marketing (Paperback) (UK IMPORT)

Item Specifics

Restocking Fee: No

Return shipping will be paid by: Buyer

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money back or replacement (buyer's choice)

Book Title: Sustainable Marketing

Title: Sustainable Marketing

EAN: 9781526494634

ISBN: 9781526494634

Release Date: 05/25/2021

Release Year: 2021

Subtitle: A Holistic Approach

ISBN-10: 1526494639

Country/Region of Manufacture: GB

Genre: Business & Finance

Number of Pages: 440 Pages

Publication Name: Sustainable Marketing : a Holistic Approach

Language: English

Publisher: SAGE Publications, The Limited

Subject: General, Commerce

Publication Year: 2021

Item Height: 1 in

Type: Not Available

Item Weight: 26.8 Oz

Author: Mark Peterson

Item Length: 9.2 in

Subject Area: Référence, Business & Economics

Item Width: 7.5 in

Format: Book, Other

Recommended

1991-92 Front Row Mark Peterson Basketball Cards #81
1991-92 Front Row Mark Peterson Basketball Cards #81

$1.99

View Details
A Study of the Gospel of Mark by Hugh R. Peterson 1958 (HC)
A Study of the Gospel of Mark by Hugh R. Peterson 1958 (HC)

$7.50

View Details
1991 Front Row Italian #81 Mark Peterson Draft Pick Basketball Rookie Card RC
1991 Front Row Italian #81 Mark Peterson Draft Pick Basketball Rookie Card RC

$1.95

View Details
1990-91 ProCards CBA OMAHA RACERS singles - choose from list
1990-91 ProCards CBA OMAHA RACERS singles - choose from list

$1.99

View Details
TIME or ETERNITY? Mark E Peterson 8th Printing
TIME or ETERNITY? Mark E Peterson 8th Printing

$21.99

View Details
1989-90 (BKB) ProCards CBA #15 Mark Peterson
1989-90 (BKB) ProCards CBA #15 Mark Peterson

$1.69

View Details
2014 Wilmington Blue Rocks MARK PETERSON Signed Card autograph auto ROYALS
2014 Wilmington Blue Rocks MARK PETERSON Signed Card autograph auto ROYALS

$3.12

View Details
DIRT WHEELS MAGAZINE-MAY 1984-MARK PETERSON-PHIL BECKMAN-RALPH GARZON
DIRT WHEELS MAGAZINE-MAY 1984-MARK PETERSON-PHIL BECKMAN-RALPH GARZON

$99.99

View Details
Charles L. Peterson : Reflections Paperback Mark E. Quale Coffee Table Book Gift
Charles L. Peterson : Reflections Paperback Mark E. Quale Coffee Table Book Gift

$19.87

View Details
Peterson's Football 1993 Pro Preview Mark Rypien LT Cunningham Hologram
Peterson's Football 1993 Pro Preview Mark Rypien LT Cunningham Hologram

$17.09

View Details