Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Managing Intellectual Property In The Advertising Industry - Creative Industries - Booklet No 5ISBN13:9789280519518ISBN10:9280519514Author:Wipo (Prepared by)Description:This Publication Provides Stakeholders And Other Interested Parties In The Advertising Industry With An Insight On How Value Is Generated In The Advertising Industry And Which Intellectual Property Rights Can Be Used To Protect Different Advertising Products It Discusses The Management Of Intellectual Property In The Industry And Introduces Methodologies That Can Be Used To Value Intellectual Property Assets In Advertising Binding:Paperback, PaperbackPublisher:WORLD INTELLECTUAL PROPERTY ORPublication Date:2015-06-03Weight:0.68 lbsDimensions:0.25'' H x 11.69'' L x 8.27'' WNumber of Pages:120Language:English
Price: 30.97 USD
Location: USA
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Type: Textbook
Book Title: Managing Intellectual Property in the Advertising Industry-Creative Industries-Booklet Number 5
Item Length: 11.7in.
Item Height: 0.2in.
Item Width: 8.3in.
Author: Wipo
Format: Trade Paperback
Language: English
Topic: Intellectual Property / Copyright
Publisher: WORLD Intellectual Property Organization
Publication Year: 2015
Genre: Law
Item Weight: 10.9 Oz
Number of Pages: 120 Pages
