Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Managing Green Technologies For Global CompetitivenessISBN13:9780899308272ISBN10:0899308279Author:Madu, Christian N. (Author)Description:Environmental Quality Management Is Seen As A Competitive Strategy That Could Help A Firm Improve Its Bottom Line It Is Argued That Being Environmentally Correct Is Good Business That Can Provide Competitive Advantage To The Firm In The Long Term And Help It To Survive And Remain In Business To Achieve Environmental Quality, Top Management Must Take The Lead And Refocus Its Objectives By Redefining Its Customers Rather Than A Focus Only On Direct Customers Who Are Consumers Of The Product, Emphasis Should Be On The Stakeholders Of The Environment Since They Can Potentially Influence The Cost Of Doing Business The Book Starts By Tracing The Relationship Between Technology And The Environment Clearly, The Quality Of Life We Enjoy Today Is, To A Large Extent, A Result Of Technological Advances However, Environmental Pollution Is A Byproduct Of Such Advances And Has Contributed In Declining The Quality Of Life Sustainable Development Is Increasingly Seen As A Way Of Both Maintaining Technological Advances And Environmental Quality However, Many Have Argued Against Sustainable Development Without Looking At Its Long-Term Goals And Its Potential Of Helping A Business Improve Its Bottom Line And Competitiveness Clearly, There Is A Need For Strategic Planning In Order To Remain Competitive Through Environmental Quality Planning A Corporate Environmental Quality Model Is, Therefore, Needed Environmental Quality Management Can Also Benefit From Developments In The Total Quality Management Area A Great Deal Of Attention Is Focused On How This Could Be Achieved By Adopting Tools From Total Quality Management, Establishing Environmental Quality Award Programs, And Conducting Environmental Quality Assessment The Book Concludes By Focusing On The Needs To Conserve The Earth's Limited Natural Resources And Discussing Some Of The Major Environmental Laws In The United States Designed To Protect The Environment Binding:Hardcover, HardcoverPublisher:QUORUM BOOKSPublication Date:1996-01-09Weight:1.28 lbsDimensions:0.75'' H x 9'' L x 6'' WNumber of Pages:280Language:English
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Book Title: Managing Green Technologies For Global Competitiveness
Item Length: 9in
Item Height: 0.8in
Item Width: 6in
Author: Christian Madu
Publication Name: Managing Green Technologies for Global Competitiveness
Format: Hardcover
Language: English
Publisher: Bloomsbury Publishing USA
Publication Year: 1996
Type: Textbook
Item Weight: 20.5 Oz
Number of Pages: 280 Pages