Description: Eric Seufert is a quantitative marketer with a passion for blending real-world problems with large amounts of data, econometric frameworks, and analytical systems. His professional specialty lies in programmatic statistical methods and predictive forecasting in freemium environments. Eric received an undergraduate degree in Finance from the University of Texas at Austin and an MA in Economics from University College London, where he was an Erasmus Mundus scholar. Eric joined Skype immediately out of graduate school and subsequently held marketing and strategy roles at Digital Chocolate and Wooga, where he is now the Head of Marketing. Prior to graduate school, Eric worked at uShip, the Austin-based marketplace for shipping services. Originally from Texas, Eric currently lives in Berlin. In his spare time, Eric enjoys traveling and writing.
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EAN: 9780124166905
UPC: 9780124166905
ISBN: 9780124166905
MPN: N/A
Book Title: Freemium Economics: Leveraging Analytics and User
Item Length: 23.1 cm
Number of Pages: 254 Pages
Language: English
Publication Name: Freemium Economics: Leveraging Analytics and User Segmentation to Drive Revenue
Publisher: Elsevier Science & Technology
Publication Year: 2014
Subject: Economics, Management
Item Height: 235 mm
Item Weight: 540 g
Type: Textbook
Author: Eric Benjamin Seufert
Series: The Savvy Manager's Guides
Item Width: 191 mm
Format: Paperback
