Description: Further DetailsTitle: Markplus Inc: Winning The Future - Marketing And Entrepreneurship In HarmonyCondition: NewEAN: 9789811222177ISBN: 9789811222177Publisher: World Scientific Publishing Co Pte LtdFormat: PaperbackRelease Date: 02/25/2021Author: Den Huan Hooi, Philip KotlerLanguage: EnglishDescription: This book seeks to understand how a one-man consultancy practice can grow to become what is arguably the largest such enterprise in one of the world's largest countries. It follows the incredible story of the start-up MarkPlus and its journey to become what it is today. Through this journey, one will discover the importance of developing innovative and original marketing frameworks and practices, along with the purpose and passion of a start-up's founder. This insightful book covers many well-established marketing concepts and practices and sheds light on the path that many entrepreneurs must take in establishing their own businesses.Country/Region of Manufacture: SGGenre: Business & FinanceRelease Year: 2021 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.
Price: 39.99 USD
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Publication Name: Markplus Inc: Winning The Future - Marketing And Entrepreneurship
Title: Markplus Inc: Winning The Future - Marketing And Entrepreneurship
EAN: 9789811222177
ISBN: 9789811222177
Release Date: 02/25/2021
Release Year: 2021
Country/Region of Manufacture: SG
Publisher: World Industries Scientific Publishing Co Pte LTD
Topic: Commerce
Publication Year: 2020
Book Title: Markplus, Inc : Winning the Future, Marketing and Entrepreneurship in Harmony
Language: English
Genre: Business & Economics
Author: Philip. Kotler, Den Huan Hooi
Format: Trade Paperback