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Artist: Neslin, Scott A.
Brand: N/A
EAN: 9781441903327
ISBN: 1441903321
Release Title: Database Marketing: Analyzing and Managing Customers: 18 (Inte...
Book Title: Database Marketing: Analyzing and Managing Customers: 18 (Inte...
Colour: N/A
Item Length: 9.3in
Item Width: 6.1in
Author: Scott A. Neslin, Byung-Do Kim, Robert C. Blattberg
Publication Name: Database Marketing : Analyzing and Managing Customers
Format: Trade Paperback
Language: English
Publisher: Springer NY
Series: International Series in Quantitative Marketing Ser.
Publication Year: 2009
Type: Textbook
Item Weight: 46.7 Oz
Number of Pages: Xxiv, 872 Pages