Description: Corporate Entrepreneurship: How to Create a Thriving Entrepreneurial Spirit Throughout Your Company by Claudine Kearney, Robert Hisrich DO NOT USE, Robert Hisrich A practical approach to one of the hottest trends in business today--creating entrepreneurial ventures within large companies to combat increased competition online and abroad FORMAT Hardcover LANGUAGE English CONDITION Brand New Publisher Description Beat the competition with INTERNAL INNOVATIONIf 3Ms corporate leadership hadnt given researcher Art Fry a creative outlet, the world would never have seen the Post-it Note . . . Corporate entrepreneurs, intrapreneurs, mavericks. No matter what name they go by, these innovators are the pioneering forces within an organization who spark new enterprises, products, services, and processes to combat increased global competition.Corporate Entrepreneurship shows you how to develop and grow your organization by designing the culture, structure, strategies, and policies that encourage and support internal entrepreneurial ventures. Bestselling author and world-renowned entrepreneur Robert Hisrich teams up with global management expert Claudine Kearney to provide action plans, techniques, and insights for establishing an organizational culture that allows intrapreneurs to develop the entrepreneurial ventures that will secure value and generate new growth in your company.Every day, globalization and technological advancements continue to put more of your competitors within reach of your customers. In order for your company to stay attractive and thrive, you need the proven tools and tactics in this book to:Identify, evaluate, and fund venture opportunitiesRecognize bright corporate entrepreneurs and create their compensation plansCreate business plans that avoid failure, optimize success, and develop and sustain corporate venturingManage the internal politics of venturingEffectively implement corporate venturing into your organizationHisrich uses illustrative examples from his experience consulting for such global companies as 3M, Alcoa, Westinghouse, Citi, and many others. Through informative, well-researched case studies, he demonstrates how his concepts help companies prosper over the long run, gain market share, and stay on the cutting edge of their potential.If your employees arent innovating, your company is losing its competitive edge. Use Corporate Entrepreneurship to give your mavericks what they need to keep your company on top—all over the world. Notes How to create a business culture that encourages innovation and entrepreneurship. Back Cover Every company has its innovators and forward thinkers who can catapult the organization past its competitors. Corporate Entrepreneurship provides the tools and strategies you need to create the dynamic environment corporate entrepreneurs must have to bring about prosperous change. This complete guide offers turnkey solutions for creating a culture that drives innovation, new product development, and growth. Corporate Entrepreneurship shows you how to: Identify and champion innovative ideas Bolster corporate entrepreneurs with critical resources and expertise Integrate corporate entrepreneurial activity within existing systems and processes Now more than ever corporate leaders need to step up and implement Scorporate entrepreneurship to seize and hold their company "s competitive edge in today "s globalized, technology-driven marketplace. The next game-changing innovation for your company will come from within. Corporate Entrepreneurship shows you how to become the type of valued leader who makes it happen "and keeps it happening. Author Biography Robert D. Hisrich is the Bridgestone Chair of International Marketing and Director of the Global Management Center and International Programs at the College of Business Administration at Kent State University. He holds a B.A. from DePauw University and an M.B.A. and PhD from the University of Cincinnati. In 2021, he was named in the top 2 percent of scientists in the world in business and economics in a survey published by Stanford University. Professor Hisrichs research pursuits are focused on entrepreneurship and venture creation: entrepreneurial ethics, corporate entrepreneurship, women and minority entrepreneurs, venture financing, and global venture creation. He teaches courses and gives seminars in these areas. His interest in global management and entrepreneurship resulted in two Fulbright Fellowships in Budapest and Hungary, honorary degrees from Chuvash State University (Russia) and University of Miskolc (Hungary), and being a visiting faculty member in universities in Austria, China, Australia, Ireland, and Slovenia. Professor Hisrich serves on the editorial boards of several prominent journals in entrepreneurial scholarship, is on several boards of directors, and is author or coauthor of over 300 research articles appearing in journals such as Journal of Marketing, Journal of Marketing Research, Journal of Business Venturing, Academy of Management Review, and Entrepreneurship Theory and Practice. Professor Hisrich has authored or coauthored 45 books or their editions, including Entrepreneurial Marketing, Entrepreneurial Finance, Effective Entrepreneurial Management, Small Business Solutions, International Entrepreneurship: Starting, Developing and Managing a Global Venture (3rd edition), and Technology Entrepreneurship: Value Creation, Protection, and Capture (2nd edition). Table of Contents Chapter 1: Entrepreneurship versus Intrapreneurship (Corporate Entrepreneurship)Chapter 2: Behavioral Aspects of Corporate Entrepreneurship Chapter 3: Formatting and Managing the Corporate Entrepreneurship ProcessChapter 4: Locating the Venture in the OrganizationChapter 5: Identifying, Evaluating, and Selecting Opportunity Chapter 6: Developing the Business PlanChapter 7: Selecting, Evaluating, and Compensating Venture ManagementChapter 8: Organizing the VentureChapter 9: Funding the Venture: The Internal Venture Capital UnitChapter 10: Controlling the VentureChapter 11: The Internal Politics of VenturingChapter 12: Lessons for the Future: Working up Corporate Entrepreneurship in Your Organization Description for Bookstore Combat the flood of new competition by building new businesses of your own! Corporate Entrepreneurship shows you how to develop and grow your organization by creating the culture, structure, strategies, and policies that encourage and support internal entrepreneurial ventures. Drawing on real-life examples and case studies, it presents a strategy aimed at driving innovation, new product development, and growth within your organization. Robert D. Hisrich, Ph.D. , is the Garvin Professor of Global Entrepreneurship and Director of the Walker Center for Global Entrepreneurship at Thunderbird School of Global Management. He has authored or coauthored 26 books and more than 350 articles on entrepreneurship. Claudine Kearney, Ph.D. , teaches at Thunderbird School of Global Management. She previously served as Program Director/Lecturer at the Michael Smurfit Graduate Business School at University College Dublin in Dublin, Ireland. Details ISBN0071763163 Author Robert Hisrich Pages 288 Publisher McGraw-Hill Education - Europe Year 2011 ISBN-10 0071763163 ISBN-13 9780071763165 Format Hardcover Imprint McGraw-Hill Professional Country of Publication United States DEWEY 658.421 Language English Media Book Subtitle How to Create a Thriving Entrepreneurial Spirit Throughout Your Company Short Title CORPORATE ENTREPRENEURSHIP Publication Date 2011-09-16 AU Release Date 2011-09-16 NZ Release Date 2011-09-16 US Release Date 2011-09-16 UK Release Date 2011-09-16 Audience Professional & Vocational Illustrations 10 Illustrations We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:37178287;
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Author: Claudine Kearney, Robert Hisrich DO NOT USE, Robert Hisrich
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Book Title: Corporate Entrepreneurship: How to Create a Thriving Entrepreneur