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Book Title: Consumer Behavior : Building Marketing Strategy
Language: English
Publication Name: Consumer Behavior : Building Marketing Strategy
Publisher: McGraw-Hill Higher Education
Item Height: 1.3 in
Publication Year: 2012
Subject: Marketing / General, Consumer Behavior
Type: Textbook
Item Weight: 56.9 Oz
Author: Inc. Staff Best Books, David Mothersbaugh, Delbert Hawkins
Item Length: 9.9 in
Subject Area: Business & Economics
Item Width: 8.7 in
Format: Digital, Other
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