Description: China's Media Go Global, Paperback by Thussu, Daya Kishan (EDT); De Burgh, Hugo (EDT); Shi, Anbin (EDT), ISBN 1138665851, ISBN-13 9781138665859, Brand New, Free shipping in the US "As part of China's 'going out' strategy, China is using its media to promote its views and vision to the wider world and to counter negative images in the US-dominated international media. China's Media Go Global, the first edited collection on this subject, evaluates how the unprecedented expansion of Chinese media and communications is changing the global media landscape and the role of China within it. Each chapter examines a different dimension of Chinese media's globalization, from newspapers, radio, film and television, to social media and journalism cultures and practices. Topics include the rise of CCTV and its ambitions to dominate the global market alongside the BBC and CNN; China Daily as an instrument of China's public diplomacy; the historyof China's New Documentary movement; the influence of Western newspapers' move online on Chinese media models and the fierce discussion around the growth of China's state media in Africa. As well as chapters discussing entertainment television, financialmedia and the advertising market in China. This collection of essays offers a comprehensive evaluation of complex debates concerning the impact of China on the international media landscape now, and in the future. It makes a distinctive addition to Chinese media studies, as well as to broader global media discourses. Beyond its primary readership among academics and students, China's Media Go Global is aimed at the growing constituency of general readers, for whom the role of the media in globalization is a matter of wider interest" --
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Book Title: China's Media Go Global
Number of Pages: 324 Pages
Publication Name: China's Media Go Global
Language: English
Publisher: Routledge
Subject: Communication Studies, Media Studies
Publication Year: 2017
Item Height: 0.8 in
Type: Textbook
Item Weight: 16.8 Oz
Author: Daya Kishan Thussu
Item Length: 9.2 in
Subject Area: Language Arts & Disciplines, Social Science
Item Width: 6.1 in
Series: Internationalizing Media Studies
Format: Trade Paperback
