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Business-to-Business Brand Management: Theory, Research, and Executive Case S...

Description: Business-to-Business Brand Management: Theory, Research, and Executive Case Study Exercises (Advances in Business Marketing and Purchasing) (Advances in Business Marketing & Purchasing) by Mark S. Glynn [Hardcover]

Price: 229.6 USD

Location: Glendale Heights, Illinois

End Time: 2025-01-27T16:02:33.000Z

Shipping Cost: 0 USD

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Business-to-Business Brand Management: Theory, Research, and Executive Case S...

Item Specifics

Return shipping will be paid by: Buyer

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money Back

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Number of Pages: 504 Pages

Language: English

Publication Name: Business-To-Business Brand Management

Publisher: Emerald Publishing The Limited

Item Height: 1.1 in

Subject: Sales & Selling / Management, Consumer Guides, Marketing / General, Marketing / Industrial

Publication Year: 2009

Item Weight: 30.9 Oz

Type: Not Available

Item Length: 9 in

Subject Area: Référence, Business & Economics

Author: Arch G. Woodside

Item Width: 6 in

Series: Advances in Business Marketing and Purchasing Ser.

Format: Hardcover

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