Description: Branding : How to Successfully Build and Measure a Brand Online, Paperback by Rowles, Daniel, ISBN 139861842X, ISBN-13 9781398618428, Brand New, Free shipping in the US Your brand is shaped by your actions and decisions. In the world, every move influences your brand image. Elevate your online presence and delve into key marketing channels with this acclaimed guide. Tailored for marketers and brand strategists, Branding is an invaluable resource for enhancing your brand's identity and online presence. It offers practical, step-by-step guidance on developing your branding, backed by the expertise of a respected CIM fellow, course leader and industry influencer. This comprehensive guide establishes a sturdy framework for brand planning, identity development and channel selection. Drawing insights from industry giants like PWC, BBC and Specsavers, th is now in its fully updated fourth edition. This latest edition introduces the new version of Google Analytics, Generative AI and changes to the SEO and social algorithm.
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Book Title: Digital Branding : How to Successfully Build and Measure a Brand
Number of Pages: 240 Pages
Publication Name: Digital Branding : How to Successfully Build and Measure a Brand Online
Language: English
Publisher: Kogan Page, The Limited
Subject: Marketing / General, E-Commerce / Internet Marketing, Commerce
Item Height: 0.6 in
Type: Textbook
Item Weight: 13.1 Oz
Subject Area: Business & Economics
Author: Daniel Rowles
Item Length: 9.2 in
Item Width: 6.1 in
Format: Trade Paperback