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Basic Marketing - A Managerial Approach - E. Jerome McCarthy|William D Perre...

Description: Note: Any images shown are stock photographs and product may differ from what is shown. You are purchasing a Good copy of 'Basic Marketing - A Managerial Approach'Condition Notes: This book is in good condition with very minimal damage. There is writing on the book page's exterior. Pages may have minimal notes or highlighting. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer.

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Basic Marketing - A Managerial Approach - E. Jerome McCarthy|William D Perre...

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Release Year: 1990

Book Title: Basic Marketing - A Managerial Approach

Number of Pages: 734 Pages

Publication Name: Basic Marketing

Language: English

Publisher: McGraw-Hill Higher Education

Subject: Marketing / General

Publication Year: 1990

Type: Textbook

Subject Area: Business & Economics

Author: William D. Perreault Jr., E. Jerome Mccarthy

Series: Irvin Series in Marketing

Format: Hardcover

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