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Publication Name: Wiley & Sons, Incorporated, John
Edition: 1
Book Title: All Consumers Are Not Created Equal : The Differential Marketing Strategy for Brand Loyalty and Profits
Number of Pages: 336 Pages
Language: English
Publisher: Wiley & Sons, Incorporated, John
Topic: Marketing / Multilevel, Marketing / General, Marketing / Direct
Publication Year: 1995
Item Height: 1.2 in
Illustrator: Yes
Genre: Business & Economics
Item Weight: 24.1 Oz
Item Length: 9.6 in
Author: Garth Hallberg
Item Width: 6.4 in
Format: Hardcover
