Description: A Rhetoric of Divisive PartisanshipThe 2016 American Presidential Campaign Discourse of Bernie Sanders and Donald Trump Author(s): Colleen Elizabeth Kelley Format: Paperback Publisher: Lexington Books, United States Imprint: Lexington Books ISBN-13: 9781498564595, 978-1498564595 Synopsis A Rhetoric of Divisive Partisanship: The 2016 American Presidential Campaign Discourse of Bernie Sanders and Donald Trump examines the campaign speeches of Bernie Sanders and Donald Trump as they targeted members of the American public that were ideologically different but equally emotionally vulnerable. Each appealed to marginalized segments of the electorate, groups at opposite ends of the political spectrum, joined through a shared distrust and fear of politics instead of political or even party affiliation. Both Sanders and Trump polarized and reinforced their respective bases as ?outsiders.? Both relied on anti-establishment arguments and discussions grounded in personal attacks against ?enemies? during which they joined their target audiences as marginalized outsiders united through a desire to overthrow the status quo and re-claim America. The book expands on previous ideas about dialogue and political talk and asserts that rather than serving as a model of civic and civil discourse, the rhetoric of Sanders and Trump was reactionary and divisive, begun with different intentions and producing different results.
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Book Title: A Rhetoric of Divisive Partisanship
Number of Pages: 160 Pages
Publication Name: A Rhetoric of Divisive Partisanship: The 2016 American Presidential Campaign Discourse of Bernie Sanders and Donald Trump
Language: English
Publisher: Lexington Books
Item Height: 230 mm
Subject: Government
Publication Year: 2020
Type: Textbook
Item Weight: 249 g
Author: Colleen Elizabeth Kelley
Item Width: 154 mm
Series: Lexington Studies in Political Communication
Format: Paperback
