Description: MODERN PUBLICITY 1933 – 1934 Vintage Commercial Art and Industry Annual from The Studio Ltd. 124 pages with 8 color plates, otherwise fully illustrated in black and white Frank Mercer and W. Gaunt [Editors]: MODERN PUBLICITY 1933 – 1934 [The Annual of Commercial Art and Industry]. London and New York: The Studio Ltd. and The Studio Publications, Inc., 1934. Original edition. Slim quarto. Red fabricoid decorated in white. 124 [x] pp. 8 color plates, otherwise fully illustrated in black and white. Former owners signature to front pastedown, otherwise interior unmarked and clean. Out-of-print. Red cloth uniformly rubbed to edges. A very good copy. 8.375 x 11.5-inch hardcover book with 134 pages and 8 color plates, otherwise fully illustrated in black and white. Modern Publicity still contains traces of more traditional early-twentieth century design. However, the Modern Art Deco influence prevails not only in the book’s overall style and content, but in its vintage trade advertisements. Beautiful. Contents Introduction Posters Booklets, etc. ”A Fine Dress for What You Sell” A. Tolmer text and layouts. Packaging Press Advertising Includes work by Iwata Nakayama, Erberto Carboni, Alvin Tolmer, Boris Artzybasheff, Ashley Havinden, John Atherton, Hilde Bauer, Dora Batty, Jean Carlu, A. M. Cassandre, Paul Colin, Austin Cooper, Jean Dupas, Charles Egri, Clifford & Rosemary Ellis, Lois Gaigg, Milner Gray, John Held, Jr., Professor O. H. Hadank, E. Mcknight Kauffer, Raymond McGrath, Pal Olnar, James Nash, Frank Newbould, Tom Purvis, Otis Shepard, and many others. Please visit my Ebay store for an excellent and ever-changing selection of rare and out-of-print design books and periodicals covering all aspects of 20th-century visual culture. I offer shipping discounts for multiple purchases. Please contact me for details. Payment due within 3 days of purchase.
Price: 99.99 USD
Location: Shreveport, Louisiana
End Time: 2025-01-06T22:49:12.000Z
Shipping Cost: 6 USD
Product Images
Item Specifics
All returns accepted: ReturnsNotAccepted